Ground Up Brewing

The Brief

Founded by Oli and Jules, two adventurers who met on a remote cliff face somewhere deep in New Zealand’s South Island. Working as commercial abseilers, hanging off ropes and installing industrial rock protection was their day to day. At weekends they would hang out in Jules’ garage and work on perfecting their home-brewing.

I teamed up with the Ground Up crew back in 2015 and help them develop what has come to be recognised as their iconic brand identity, using a ‘G’ inspired by a climbers figure of eight to represent the Ground Up brand.

We have gone on to produce a lively brand identity and an unfathomable quantity of labels for the ever growing list of exciting craft brews available from the brewery.

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Customer Reviews

Adam Hall

Customer Reviews

Laura Indrane August 2021

Google
Highly recommend Adam! Great design, easy to communicate and efficient turnaround. Five star service!

Ed Mckelvey June 2021

Google
Adam was great to deal with and highly professional. Would recommend.

Rachel McCullough July 2021

Google
Adam is an absolute pleasure to work with. He's easy to communicate with and very professional all while friendly, too! He comes with lots of creative ways to achieve the design goals for a huge range of web design projects I've worked with him on. I have worked with Adam for years and look forward to more work together. Thank you, Adam!

Simon Telfer July 2021

Google
Adam is always reliable, accommodating and easy to deal with. He gets all our design and collateral work.

Alice Herald April 2021

Google
I so enjoyed working with Adam designing my new website and lookbook. He listened well, understood the feel and intention and delivered in a very timely manner. He put his on touch on it also which I appreciate and knew how to portray a luxury brand and give a beautiful user experience. Great communication and value for the expertise.

Carmen Blackler April 2021

Google
I highly recommend Adam as a graphic designer. He took the time to understand what the core of the business is about, what I wanted the brand to convey and created brand imagery that reflected all that we discussed. Awesome job, from an awesome guy!

Sam Walle April 2021

Google
Adam was great. Fast responses with different ideas and clear communication made the process very enjoyable. Would use again in the future.

Greg Hughes August 2019

Google
Adam was a pleasure to do business with. He is personable, accessible and an effective communicator. Adam was able to develop and enhance our initial concepts with creative flair and ingenuity but was also inclusive and gave us ownership of the output.

Rowan Corkery August 2019

Google
Adam was very friendly and easy to deal with. He communicated his ideas very well and incorporated our business's identity into a brand style we really like. Would highly recommend Adams design services.
 
5
Excellent